Ready to unlock the full potential of your data? Learn how our partner, Plural, is creating more inclusive, identity-rich media experiences with Microsoft Curate. If you're a data owner, Microsoft Curate allows you to: 🪡 Seamlessly distribute their first-party data segments to buyers through curated PMPs 🛟 Offer brand-safe, contextually aligned inventory 🚀 Accelerate data-driven testing and learning with partners Who better to tell you more about our latest partner, Plural, than their CRO. To learn more about Microsoft Curate, follow the link in the comments.
Microsoft Advertising
Advertising Services
Redmond, WA 58,265 followers
The future is conversational, personalized, and agentic. Follow us to see why.
About us
Connect with people at the right moments across work and life, reaching audiences who are ready to engage and purchase online. With Microsoft Advertising, build smarter customer journeys using rich audience intelligence and open solutions that help you improve campaign performance. Follow ➡ #MSFTAds for official Microsoft Advertising updates • Digital Advertising • Marketing with Purpose • Audience Targeting • Strategic Trends and Insights. 📣 Official Microsoft Advertising blog → https://xmrrwallet.com/cmx.pMicrosoftAdvertising.com/blog 👥 Sign up to Microsoft Advertising blog Newsletter → https://xmrrwallet.com/cmx.pabout.ads.microsoft.com/en-gb/blog/microsoft-advertising-newsletter-sign-up 📘 Microsoft Advertising Learning Lab → https://xmrrwallet.com/cmx.plearninglab.about.ads.microsoft.com
- Website
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http://xmrrwallet.com/cmx.pabout.ads.microsoft.com
External link for Microsoft Advertising
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- Redmond, WA
- Specialties
- search engine marketing, digital marketing, search engine advertising, search advertising, mobile advertising, PPC, pay per click advertising, advertising, big data, Artificial Intelligence, AI, analytics, Advertising Technology, Ad Tech, Marketing Technology, Martech, digital advertising, online marketing, and online advertising
Updates
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Microsoft Advertising reposted this
🎧 Microsoft may be sunsetting Xandr, but it’s not stepping back from ad tech—just shifting gears. On this week’s AdExchanger Talks 🎙️, Microsoft’s Paul Longo breaks down why the company is betting on AI to power the future of media buying. From conversational ads to agentic internet models, Microsoft’s vision is less about replacing humans—and more about supporting them with smarter tools. 📲 Listen now → https://xmrrwallet.com/cmx.pbit.ly/4oqxPty #AdTech #AI #Programmatic #MediaBuying #MicrosoftAdvertising #AdExchangerTalks
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With the holidays coming up, our present to you is a shiny new webinar with strategies on how to get the greatest holiday returns with Microsoft Media. You’ll hear from our speakers, Rochelle Rodriguez, Ignacio Lorenzo, erik zamkoff, and Lee Dunbar on how to best prepare your campaigns for the upcoming festive season. Insights you can expect to unwrap: ✨ This season’s consumer behavior trends 🎀 How to use AI to connect with more holiday shoppers 🚀 Programmatic solutions to maximize reach and impact Whether you’re looking for strategies or inspiration for this holiday season, we’ve got you covered (insert wrapping paper pun here 🎁). Register for this upcoming webinar using the link in the comments.
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Attention advertisers, are you looking for highly engaged audiences that are ready to purchase? Well, good news, compared to traditional searchers our Copilot audience has higher engagement rates and shorter customer journeys. This audience is using AI-powered Copilot to quickly find answers and take action. As more people shift their search habits to use AI, here are some trends that we've seen about our audience using AI powered Copilot: 📲 More engaged 💳 More spending power ✨ More Gen Zs For advertisers, this is not a trend you want to ignore. This is a shift that will only continue to accelerate. Learn more about how advertisers can reach this highly engaged audience using conversational search. 👇 You’ll find the link in the comments
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In today’s AI-powered search landscape, one-size-fits-all creative doesn’t cut it. Content needs to be ⚡️fast, 🔄 flexible, and 🛠️ built to scale. Modular creative makes that possible, enabling teams to deliver personalized, performance-driven assets across every touchpoint. Learn how to future-proof your strategy with the link in the comments.
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Tired of ad strategies that feel like copy and paste? So was Veneta.com. That’s why they teamed up with us to enable astounding results: 📈 195% increase in site visit probability after ad exposure 🔍 28% boost in Search ad conversions 🏷️ 50% lift in branded searches 🛒 24% more conversions from Shopping ads By connecting upper-funnel video with lower-funnel search, Veneta turned strategy into serious performance. See how they did it with the link in the comments.
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Improved efficiency without sacrificing quality? Yes, please! 💡 We recently teamed up with global agency dentsu to share how they’re driving better customer outcomes with generative AI. As an industry leader, they use Microsoft Copilot in the Microsoft Advertising Platform to streamline their creative process and deliver sharper results. Watch to see how dentsu puts AI to work in real-time, and discover actionable insights you can apply to make your own marketing strategy more creatively efficient.
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From doorbuster deals to intentional buys, holiday shopping is evolving. We’ve unwrapped 5 global trends shaping how consumers browse, buy, and budget this season, so you can stay one step ahead. 🎁 From travel habits to rising prices, get the insights to elevate your strategy at the link in the comments.
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St John Ambulance, the first aid charity empowering everyday heroes, needed to do more with less. As a nonprofit, they wanted to cut production costs, stay agile, and protect their brand—all while boosting performance. With the help of AI, they’ve transformed how they create and scale high-quality, audience-relevant content. 🌟