Microsoft Advertising’s cover photo
Microsoft Advertising

Microsoft Advertising

Advertising Services

Redmond, WA 58,250 followers

The future is conversational, personalized, and agentic. Follow us to see why.

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About us

Connect with people at the right moments across work and life, reaching audiences who are ready to engage and purchase online. With Microsoft Advertising, build smarter customer journeys using rich audience intelligence and open solutions that help you improve campaign performance. Follow ➡ #MSFTAds for official Microsoft Advertising updates • Digital Advertising • Marketing with Purpose • Audience Targeting • Strategic Trends and Insights. 📣 Official Microsoft Advertising blog → https://xmrrwallet.com/cmx.pMicrosoftAdvertising.com/blog 👥 Sign up to Microsoft Advertising blog Newsletter → https://xmrrwallet.com/cmx.pabout.ads.microsoft.com/en-gb/blog/microsoft-advertising-newsletter-sign-up 📘 Microsoft Advertising Learning Lab → https://xmrrwallet.com/cmx.plearninglab.about.ads.microsoft.com

Website
http://xmrrwallet.com/cmx.pabout.ads.microsoft.com
Industry
Advertising Services
Company size
10,001+ employees
Headquarters
Redmond, WA
Specialties
search engine marketing, digital marketing, search engine advertising, search advertising, mobile advertising, PPC, pay per click advertising, advertising, big data, Artificial Intelligence, AI, analytics, Advertising Technology, Ad Tech, Marketing Technology, Martech, digital advertising, online marketing, and online advertising

Updates

  • Microsoft Advertising reposted this

    View organization page for AdExchanger
    AdExchanger

    35,415 followers

    🎧 Microsoft may be sunsetting Xandr, but it’s not stepping back from ad tech—just shifting gears. On this week’s AdExchanger Talks 🎙️, Microsoft’s Paul Longo breaks down why the company is betting on AI to power the future of media buying. From conversational ads to agentic internet models, Microsoft’s vision is less about replacing humans—and more about supporting them with smarter tools. 📲 Listen now → https://xmrrwallet.com/cmx.pbit.ly/4oqxPty #AdTech #AI #Programmatic #MediaBuying #MicrosoftAdvertising #AdExchangerTalks

  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    With the holidays coming up, our present to you is a shiny new webinar with strategies on how to get the greatest holiday returns with Microsoft Media. You’ll hear from our speakers, Rochelle Rodriguez, Ignacio de Pastors, and Erik Zamkoff on how to best prepare your campaigns for the upcoming festive season. Insights you can expect to unwrap: ✨ This season’s consumer behavior trends 🎀 How to use AI to connect with more holiday shoppers 🚀 Programmatic solutions to maximize reach and impact Whether you’re looking for strategies or inspiration for this holiday season, we’ve got you covered (insert wrapping paper pun here 🎁). Register for this upcoming webinar using the link in the comments.

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  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    Attention advertisers, are you looking for highly engaged audiences that are ready to purchase? Well, good news, compared to traditional searchers our Copilot audience has higher engagement rates and shorter customer journeys. This audience is using AI-powered Copilot to quickly find answers and take action. As more people shift their search habits to use AI, here are some trends that we've seen about our audience using AI powered Copilot: 📲 More engaged 💳 More spending power ✨ More Gen Zs For advertisers, this is not a trend you want to ignore. This is a shift that will only continue to accelerate. Learn more about how advertisers can reach this highly engaged audience using conversational search. 👇 You’ll find the link in the comments

  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    In today’s AI-powered search landscape, one-size-fits-all creative doesn’t cut it. Content needs to be ⚡️fast, 🔄 flexible, and 🛠️ built to scale. Modular creative makes that possible, enabling teams to deliver personalized, performance-driven assets across every touchpoint. Learn how to future-proof your strategy with the link in the comments.

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  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    Tired of ad strategies that feel like copy and paste? So was Veneta.com. That’s why they teamed up with us to enable astounding results: 📈 195% increase in site visit probability after ad exposure 🔍 28% boost in Search ad conversions 🏷️ 50% lift in branded searches 🛒 24% more conversions from Shopping ads By connecting upper-funnel video with lower-funnel search, Veneta turned strategy into serious performance. See how they did it with the link in the comments.

  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    Improved efficiency without sacrificing quality? Yes, please! 💡 We recently teamed up with global agency dentsu to share how they’re driving better customer outcomes with generative AI. As an industry leader, they use Microsoft Copilot in the Microsoft Advertising Platform to streamline their creative process and deliver sharper results. Watch to see how dentsu puts AI to work in real-time, and discover actionable insights you can apply to make your own marketing strategy more creatively efficient.

  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    From doorbuster deals to intentional buys, holiday shopping is evolving. We’ve unwrapped 5 global trends shaping how consumers browse, buy, and budget this season, so you can stay one step ahead. 🎁 From travel habits to rising prices, get the insights to elevate your strategy at the link in the comments.

  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    👀 Today’s shoppers aren’t just buying. They’re watching, searching, comparing, and curating. From Gen Z’s deep-dive research habits to the rise of “shoppertainment,” the path to purchase is officially nonlinear. 🛍️📲 This week in Retail Ready 2025, we’re diving into what’s driving these evolving behaviors, and how brands can stay ahead by showing up everywhere their customers are. ✨ Want to decode the modern consumer (and fine-tune your media mix before the festive rush)? Swipe for tips and download our latest insights here: https://xmrrwallet.com/cmx.pmsft.it/6043sEXYc

  • View organization page for Microsoft Advertising
    Microsoft Advertising

    58,250 followers

    🏆 Partner Awards nominations are open until July 31, 2025. We’re recognizing the exceptional work and innovation of our Select and Elite tier partners. If your team has delivered standout campaigns, driven impact, or pushed boundaries between July 2024 and July 2025, now’s your chance to celebrate those wins. Let’s shine a light on the people and partnerships shaping the future of digital advertising. 🌟

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