We're thrilled to announce that our Live Lush campaign for Popilush LLC has been honored at the LIT Advertising Awards with: 🏆Platinum – Integrated Marketing Campaign 🏆 Gold – Brand Transformation / Repositioning This campaign marked a pivotal shift for Popilush, transitioning from a functional shapewear label to an aspirational lifestyle brand. Through a comprehensive brand refresh and a bold integrated campaign, Live Lush reframed shapewear as a source of joy, confidence, and personal power. Congratulations to our dedicated team and partners who made this transformation possible.
Storyteller | Content & Brand Manager | PR & Communications
1moNoice!