Havas Health Network

Why does clinical data often fail to change behavior? How does cultural fluency go beyond cultural competency? What barriers exist between science and actual patient or HCP action? Sonika Garcia, MPH and Susan (Suzi) Frase, PhD, RN joined Tom Caravela for an episode of the MSL Talk Podcast to unpack the impact of medical anthropology on behavior change, health communications, and strategy. Listen here: https://xmrrwallet.com/cmx.plnkd.in/emDzPNmW #OneHavas

GLP-1s are no longer just a healthcare story. They're reshaping consumer behavior, brand strategy, and culture at large. In a new piece for The Drum, Amy Houston explores how lifestyle drugs like Ozempic are already transforming categories from beauty and fitness to travel and tech—and how agencies are helping brands navigate what’s next. Eric Weisberg, Chloé Depiesse, and Jennifer Tsitsopoulos share their perspectives on why GLP-1s represent one of the most disruptive forces in modern marketing, and how Havas’ dedicated consultancy is helping brands look towards the future. Read the full article here: https://xmrrwallet.com/cmx.plnkd.in/ejJWAKkz #OneHavas #FutureOfHealth #MeaningfulDifference #GLP1Revolution

🚨 Save the Date: September 9 🚨 We’re hosting the Brand Innovators Data x Creativity Summit at the Havas NY Village, bringing together industry leaders at the intersection of data, creativity, tech, and culture. Expect bold ideas, fresh perspectives, and conversations that shape what’s next in modern marketing. 🔗 https://xmrrwallet.com/cmx.plnkd.in/eaSAk9SJ #OneHavas #MeaningfulDifference #CreativeInnovation

Havas has delivered a solid first half of the year, achieving organic growth of +2.3% and driving dynamic new business momentum, particularly in North America, along with numerous integrated wins we are especially proud of. The rollout of our global strategy and operating system, launched one year ago and now evolved into Converged. AI to reflect its expanded capabilities, is clearly bearing fruit and delivering meaningful impact for our clients worldwide. We are also maintaining a strong pace in M&A, with five new agency acquisitions completed during the first half of the year, and continue to forge strategic partnerships, most recently with Ostro and YouGov. Read more here > https://xmrrwallet.com/cmx.plnkd.in/eBiNWrGB

The Havas 2025 Meaningful Brands report is here. Today’s most successful brands aren’t just reacting to change—they’re evolving ahead of it. Our latest global study, covering 460,000+ consumer insights across 30+ markets, reveals a powerful mandate: dynamic adaptability is now a core expectation. People are demanding that brands move with culture, embed meaning into every experience, and earn their place in consumers’ lives—not just their carts. Whether you’re building a brand from the ground up or reimagining one for a new era, the message is clear: Meaning is the new metric. See more in LBBonline - Little Black Book: https://xmrrwallet.com/cmx.plnkd.in/e-f8KZeG

Let there be JOY! ✨ 😂 🌈 I'm tired of "sadvertising"—healthcare ads built on fear, shame, and judgment—and it inspired me to write my latest Fast Company OpEd about it. ✅ The best campaigns don't shock people into change—they invite them in. ✅ Examples: Health & wellness winners at Cannes Lions International Festival of Creativity were proof that humor, entertainment, and positivity are lighting a new way forward. ✅ When healthcare embraces joy and authentic connections, we don't just create better work. We create better health outcomes. Read the full piece here: https://xmrrwallet.com/cmx.plnkd.in/ejeRur9T #HealthcareMarketing #Joy #Advertising #BehaviorChange

For too long, healthcare ads have leaned on fear, shame, and worst-case scenarios to get attention. But fear doesn’t build trust, and it definitely doesn’t drive lasting change.   Creativity that leans into joy, humor, and human connection does.   In his latest Fast Company op-ed, our Global CCO Eric Weisberg shares why this creative shift is one the industry can’t afford to ignore.   Read the full piece here: https://xmrrwallet.com/cmx.plnkd.in/e27euRxi   #OneHavas #MeaningfulDifference #HealthAdvertising

Retail Media has rapidly emerged as one of the fastest-growing channels in advertising. This explosive growth signals that a new chapter is unfolding—one filled with opportunities for brands that can leverage retail media data. But it’s not just about collecting data. Smarter retail media requires building connected, outcome-driven strategies that span planning, activation, measurement, and optimization. Havas Market and CSA have just launched “Unlocking the Next Wave of Retail Media with Data.” Follow this link https://xmrrwallet.com/cmx.plnkd.in/e37URhgr to explore the current and future state of retail media, the potential of retail media data for brands, and actionable tips for building smarter, data-driven strategies. #RetailMedia #Data #HavasProud

ADWEEK's latest feature explores how GLP-1s are reshaping culture, consumption, and the customer journey across nearly every sector. From retail to restaurants to airlines, brands are facing a profound shift in behavior and expectations. And we’re only beginning to see the ripple effect.   At Havas, we launched a dedicated GLP-1 consultancy to help brands respond. Our team of strategists, medical experts, behavioral scientists, and creative leaders is decoding how these drugs are changing human behavior.   The brands that will lead are those ready to listen, adapt, and meet people where they are.   Read the full story here: https://xmrrwallet.com/cmx.plnkd.in/eyJCT3Qz   #OneHavas #MeaningfulDifference #GLP1Revolution

Across the MENA region, healthcare communications are evolving—and Carlo Nakhle Carlo Nakhle, Business Director at Havas Life Middle East, is helping lead the charge. In his latest feature, Carlo shares how our teams are building campaigns that inspire action, not just awareness, blending clinical precision, digital fluency, and deep cultural empathy.