Google is tracking you (even when you use DuckDuckGo)Google tracks users even on DuckDuckGo via Analytics and embeds. A new study shows how deep Google’s web tracking really goes. Jul 14, 20252w ago
The Privacy NewsletterHey, my name is Adriaan, I'm the founder of Simple Analytics. About once a month, I share insights and privacy updates in our newsletter. Unsubscribe with 1 click. Newsletter Notify me of new blog posts
German court rules Meta’s tracking tech violates GDPRGerman court rules Meta’s tracking tech violates GDPR, allowing lawsuits without proof of harm. Big risks ahead for sites using Meta pixels. Jul 10, 2025
Closing the data gap - Simple Analytics x UsercentricsHebban fixed a 20% GA4 data gap using Simple Analytics + Usercentrics. Here’s how you can do the same. Jun 24, 2025
The EU-US data deal may be dead in the waterThe EU-US data deal is at risk. US cloud services may soon be illegal in the EU again. Mar 11, 2025
You are missing 20% of your website data with GA4Using Google Analytics 4 in combination with a mandatory cookiebanner leads to data loss of 20% on average. Use Simple Analytics to get the full picture. Feb 3, 2025
How a reverse trial will push Simple Analytics to the next levelIn this article, I'm going to explain why we are going all in on the reverse trial and what other growth channels we use and have tried. Jan 21, 2025
Google will start tracking all your devices (WTF?)In 8 weeks, Google’s new tracking method rolls out, affecting all your devices. Here’s what it means for your privacy. Dec 20, 2024
Big Tech Fails EU’s Digital Services Act: Only Wikipedia Passes the TestEU audits reveal Big Tech's failures in transparency and safety under the DSA, with only Wikipedia meeting all standards. Dec 7, 2024
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