Despite all the attention given to e-commerce, Forrester forecasts that 72% of US retail sales will still occur in physical stores in 2024. In their 2021 report, The Future of the Digital Store, Forrester wrote, stores are a competitive advantage. Let’s explore how the role of the store is changing and how retailers are using them to differentiate their brand. ⬇️ https://xmrrwallet.com/cmx.plnkd.in/g5VbzH-F #Retail #RetailTechnology #Omnichannel
