Atmosfy reposted this
Gen Z’s purchase funnel is being rebuilt by AI Not around what they search, but around what they see, share, and unlock. And now, for the first time, we’re connecting it to where they go, where their friends go, and what’s happening in their city right now - all factored into a real-time purchase funnel. This week, Atmosfy took the stage at the Plug and Play Tech Center's June Silicon Valley Summit to unveil something big: Atmosfy's Wallet - in partnership with Expedia, Tock, and Capital One Atmosfy is powering a new AI-backed discovery graph: A dynamic network of local intent that turns real-world movement, creator content, and social behavior into personalized recommendations and gamified rewards. Because Gen Z doesn’t wait to search They scroll into conviction Their funnel is short, circular, and emotional Watch. Earn. Win. - 97% of Gen Z say social platforms are their top source of shopping inspiration - 76% expect brands to deliver interactive, immersive experiences - Gen Z will control over $3.1T in spending power by 2030 We’re helping Gen Z: - Discover the best experiences in 10,000 cities - Save money while they explore, so they can do more of it - Meet new friends, meet up in IRL, and build a sense of community around a shared love of experiences If your brand wants to engage the next generation before the search, at the moment of inspiration, not the point of transaction, we're your platform. Big thanks to Ignacio and Plug & Play Ventures for hosting an incredible Summit and helping us unveil what’s next in AI-powered commerce.
This is next-level. Atmosfy’s approach captures exactly how Gen Z shops and explores—through emotion, content, and community, not linear funnels. Turning local intent and movement into real-time discovery with rewards is a smart way to meet this generation where they already are. Huge opportunity for brands that want to stay ahead. Michael Ebel
Great having you! You’re welcome back anytime
Let’s go!! Nice work.
Gen Z’s buying habits are definitely changing, and it's exciting to see how AI is playing a major role in creating more personalized, real-time experiences. In-house, we’ve been exploring similar trends like how AI can not only streamline workflows but also enhance the way brands interact with customers at key moments in their journey. The idea of turning social behavior and real-world movement into actionable recommendations is powerful.
We’re building an AI-powered discovery graph that actually reflects how people live: socially, locally, and together. Huge thanks to our community and partners for helping bring it to life 🙌
2x Founder | Building AI systems behind fast-growing agencies, eCom & SaaS brands. Automate 80% of backend work.
1moThis is a brilliant breakdown of how Gen Z's purchase behavior is evolving! What's fascinating is how this shift also creates unprecedented first-party data opportunities for brands to understand micro-trends before they scale. Michael Ebel