Over the past week, I had the unique opportunity of joining members of my team in Kansas to spend a few days immersed in the day to day of farm life. We discussed and saw first hand water management, inter-cropping, cover cropping, drone applied crop-protection applications and seeding, no-till, and grazing management innovations. We harvested, we planted, we irrigated, and we moved cattle. We spoke at length, learned from each other, and had some fun together. We recognize that this very important land and resource stewardship will not work unless both sides understand each other.
At Indigo, we build a state-of-the-art MRV (measurement, reporting, & verification) platform and use it to execute our industry leading sustainable agriculture programs—providing our farmers the additional revenue and optionality required to make sustainable ag work at scale.
One aspect of our platform that we have worked hard on and are particularly proud of is our approach to data. Our platform is built farmer first, meeting producers where they are—providing them a way to describe precisely the variability in management across their farm and nothing more—in a way that is easy, intuitive, and that works across all the programs we offer. Once entered, the primary management data are blended with and validated against on-field measurement and secondary data from satellites and national sources, resulting in a high confidence, field level, model ready digital twin of the participating farms. We believe this differentiates us and maximizes impact and participation—through massive time savings and higher accuracy as compared to competitor systems and platforms.
How do we do it?—together. We work directly with our farmers and community. We listen, collaborate, and most importantly we get our product and engineering team out in the field alongside producers to witness and understand first hand everything that goes into modern sustainable crop and beef production—the challenges faced and the innovations happening on the field and ranch.
Thank you Firebolt Ag LLC, Woodside Ranch, Spring Creek Ranch, SweetWater Technologies, Scout Seed Co., and all the other producers who took time away from their day-to-day operations to teach, listen, and share with us.
