Glossy

Ari Kytsya has 4.6 million followers on her primary TikTok account (@notburnttoasthehe) and another 2.4 million on her main Instagram account. She has various secondary accounts where she cumulatively has millions more followers, too. She posts lots of things other big-time creators do, including trending dances, get-ready-with-me videos and posts of her hanging out with her boyfriend — who happens to be the rapper Yung Gravy. But she also posts looks inside her life as a “bop,” or a “mattress actress,” also known as an adult film star. When it was announced through TikTok and Instagram posts on both Kytsya and the brand’s pages that she was partnering with the 29-year-old makeup brand Urban Decay Cosmetics, the comments, for the most part, embraced the collaboration. Read more: https://xmrrwallet.com/cmx.plnkd.in/eeNZxayq

Ralph Lauren beat Q1 expectations with a strong push into handbags. Its handbag sales are outpacing growth in core categories, as the company aims to fill white space in the leather goods market. In this piece by Zofia Zwieglinska, we speak to Luca Solca of Bernstein, and Beth Goldstein of Circana. https://xmrrwallet.com/cmx.plnkd.in/gksY26c6

This week, we speak with Anu Narayanan, the president of women’s and home at Anthropologie, about the company’s decision to spin off one of its private labels, Maeve, into its own standalone brand. Narayanan also gave insight on her leadership style, the right time to invest in business expansion and the importance of bringing in new perspectives. https://xmrrwallet.com/cmx.plnkd.in/gX5sCcbh

Every day of every weekend during the summer, the famed Hampton Jitney, Inc. sends anywhere between 50-100 buses to the Hamptons. And if you're an extra lucky passenger, in addition to getting a summer weekend in one of the East Coast's most desirable seasonal destinations, you may find a full-size goop moisturizer or an L.L.Bean Boat and Tote waiting on your seat when you board the bus. Read the full story here: https://xmrrwallet.com/cmx.plnkd.in/gN5aaTh2 In this piece by Sara Spruch-Feiner, we speak to Lauren Malecha of Glow Recipe, and Kayla Lessard.

In 2013, Kanye West and Lady Gaga deleted their respective Twitter feeds to clear the metaphorical air for their new artistic eras — West for his new album, "Yeezus," and Lady Gaga for hers, "ARTPOP." Flash forward 12 years, and the clearing of the grid is a widely used tactic in beauty marketing, too. Read more: https://xmrrwallet.com/cmx.plnkd.in/eARw8iVg

On this week’s episode of the Glossy Beauty Podcast, co-host Lexy Lebsack interviews co-host Sara Spruch-Feiner about her recent reporting on the topic, diving into what’s fueling K-beauty’s renewed popularity, what trending ingredients are capturing attention and how affordability continues to play a key role in the category’s appeal. https://xmrrwallet.com/cmx.plnkd.in/e36eFqUm

The denim brand True Religion is well on its way to its goal of $1 billion in annual sales in the next three to five years. And according to CMO and head of digital growth Kristen D’Arcy, maintaining an ambitious marketing strategy at a time when many other brands are pulling back on ad spending has been key to its growth. Story by Danny Parisi. https://xmrrwallet.com/cmx.plnkd.in/eEBPdpC4

E.L.F. BEAUTY reported 9% net sales growth for its first quarter of 2026 during an earnings call on Wednesday. This is up from last quarter’s 4% increase but a tumble compared to its full-year 2025 sales, which increased by 28% year-over-year. “We see the potential to more than double our business over the coming years, given the significant white space we see in color cosmetics, skin care and international [retail],” E.l.f. Beauty CEO Tarang Amin said during the earnings call. Story by Lexy Lebsack. https://xmrrwallet.com/cmx.plnkd.in/eAq5XEGp

Cybersecurity has quietly become a frontline issue for luxury houses. That reality sharpened late last week as luxury brand CHANEL disclosed a data breach affecting U.S. customers, joining a growing list of fashion names grappling with increasingly sophisticated attacks. In this piece by Zofia Zwieglinska, we speak to Matthieu Houle of ALDO Group, Darren Williams of BlackFog, and Philippe Gijsels of BNP Paribas. https://xmrrwallet.com/cmx.plnkd.in/e88WDZwB

To launch its new Vitamin C serum, Neutrogena did something unexpected for the 94-year-old brand: It tapped 31-year-old Serena Kerrigan, social media's self-proclaimed "Queen of Confidence," to pen two steamy stories for a mini book called "Bank Your Glow." They're now available on Wattpad, the free online platform for sharing stories. In this piece by Sara Spruch-Feiner, we speak to Neha Minj. https://xmrrwallet.com/cmx.plnkd.in/eg_34qEU