G6 Creative Partners

One video can do the work of ten...if you build it right. Too often, B2B companies think of video content as a one-off asset. But with the right strategy, a single video-like a product overview, can be turned into a full suite of high impact content across your funnel. Here’s how we break it down at G6: • Main Product Video - Your core piece: polished, benefit-driven, and conversion-ready • Teaser Video - Short, high-energy cut to generate interest • Feature Clips - Pull out key product features to use on landing pages, social, or in sales decks • Web & Social Edits - Tailor for platform, tone, and use case • Internal or Partner Facing Versions - Customize messaging to support training or distribution The result? One creative asset becomes multi-functional, multi-channel fuel for awareness, education, and sales enablement. At G6, we don’t just produce the content, we design it to scale. If your team is investing in creative, make sure it works harder for you. #B2BMarketing #VideoMarketing #ContentRepurposing #ProductMarketing #CreativeStrategy #GrowthMarketing #StartupMarketing #SalesEnablement #MarketingOperations #CreativePartner #SaaSMarketing #MedTechMarketing

Most businesses don’t have a creative partner, they have a vendor. At G6 Creative, we operate differently. We don’t just make things look good. We build creative that moves people, drives decisions, and supports growth across your entire customer journey. Our specialty? Strategic video and creative systems that actually convert. We know these industries and what works. Whether you're in Med Tech, Med Device, Diagnostics, Waste Management or Industrial Manufacturing, we plug in as your on-demand creative partner. We bring: • Fast, high-quality execution • Deep strategy backing every deliverable • Clear communication and zero fluff • A performance mindset-every asset has a job to do • A strong grasp of the regulatory nuances in industries like healthcare, MedTech and B2B, so your creative stays compliant without losing impact We act as your creative producer guiding every step of the process from concept to execution, so you can focus on what you do best: building the product and closing the sale. Send us a message today and lets chat. #CreativeStrategy #B2BMarketing #VideoMarketing #DesignMatters #StartupGrowth #MarketingStrategy #ContentCreation #BrandBuilding #PitchDecks #ProductMarketing #CreativePartner #MedTech

An Underrated Video Funnel for MedTech Product Launches: Most MedTech companies treat product videos as one and done assets. But there’s a smarter, high-impact funnel that builds momentum, trust, and engagement, especially for complex or high-stakes products. Here’s a launch strategy I’ve used with great success: 1. Teaser Video Short, sleek, and designed to spark curiosity. Use it to build buzz before the main launch. Goal: Generate anticipation. 2. Full Product Highlight Video Your polished, benefit-driven reveal. Show how the product works and why it matters. Goal: Educate and excite. 3. Live Demo (Livestream) Walk through the product live. Show it in real-world use. Stream on LinkedIn, YouTube, or your site. Goal: Build credibility through transparency. 4. Live Q&A with Product Experts Immediately after the demo, host a live Q&A. Let prospects ask engineers, PMs, or clinicians direct questions. Goal: Address objections and deepen trust. This creates an event-like launch experience that drives attention, action, and trust, something static videos rarely do on their own. Would you try this funnel for your next product launch? Let’s discuss.

Why Technical B2B Teams Struggle with Video (And What to Do About It) Most technical companies know they should be using video. But here’s the problem: Your subject matter is complex Internal resources are stretched thin Most agencies don’t truly understand B2B That’s where G6 Creative Partners comes in. We help B2B teams-especially in industries like industrial tech, SaaS, medtech, medical devices, diagnostics, and manufacturing, turn complexity into clarity through smart, strategic video. No fluff. No generic templates. Just clear, consistent, professionally managed content that builds trust and drives action. Whether you're launching a new product, telling customer success stories, or building a scalable video strategy, our retainer model makes it easy to plug in senior-level support without hiring in-house. Strategy-only or full production support Creative direction, crew management, editorial oversight Over 16 years of experience producing for billion-dollar brands If you’re ready to make video a true asset to your go-to-market strategy, let’s talk. #B2BMarketing #VideoStrategy #TechnicalMarketing #MedTechMarketing #MedicalDevices #IndustrialMarketing #ContentMarketing #GTM #CreativeLeadership #VideoProduction #B2BBranding

3 Essential Video Content Pillars for B2B Growth Video is one of the most powerful tools to drive growth at every stage of your customer journey. But to maximize its impact, you need to think strategically about what kind of content supports each phase. Here’s a simple but effective framework to guide your B2B video strategy: 1. Attract & Educate Use video to build awareness, establish credibility, and pull in the right audience. • Explainer Videos – Quickly communicate what you do and how it solves real problems. • Brand Story Videos – Humanize your company and create emotional resonance. • Educational Content – Share insights, frameworks, and thought leadership that build trust. 2. Engage & Convert Move prospects from interest to action by helping them see the value of your solution. • Product Walkthroughs – Show how it works, how to use it, and why it matters. • Customer Testimonials – Let your customers tell the story in their own words. • Case Studies – Highlight real-world results with relatable, credible success stories. 3. Retain & Support Strengthen relationships, reduce churn, and drive long-term value. • Onboarding Videos – Make getting started seamless and frictionless. • Training & Feature Deep Dives – Keep users informed and empowered. • Product Update Videos – Showcase improvements to drive re-engagement and loyalty. Video isn't just a top-of-funnel marketing play—it’s a full-funnel growth engine. When done right, it builds trust, improves retention, and increases customer lifetime value. Need help bringing these kinds of videos to life for your business? Let’s connect. What’s been your highest-performing type of video content? Drop it in the comments. #B2BMarketing #VideoMarketing #LeadGeneration #ContentStrategy #BrandStorytelling #IndustrialMarketing #MedTechMarketing #MarketingContent #G6CreativePartners #MedTech #videomarketing

Struggling to turn website visitors into leads? In 2025, B2B buyers expect more than static content—they want engaging, humanized experiences. A strategic video can transform your site into a lead-generating machine. At G6 Creative Partners, our custom videos: • Capture attention in seconds • Build trust with compelling storytelling • Drive conversions across your website, LinkedIn, and email campaigns One video, countless opportunities to connect with your audience. Ready to boost your lead gen? Schedule your free consultation call today. #B2BMarketing #VideoMarketing #LeadGeneration #ContentStrategy #BrandStorytelling #IndustrialMarketing #MedTechMarketing #MarketingContent #G6CreativePartners

Still relying on a wall of text to tell your company story? Your company overview page is one of the most visited on your site, so why bury your message in a block of copy? At G6 Creative Partners, we’ve already helped companies turn static overview pages into dynamic, high-impact company overview videos- and the results speak for themselves. • Brings your value proposition to life • Increases engagement and time on page • Makes your message memorable and easy to share Bonus: That same video? It also works beautifully on LinkedIn, YouTube, email campaigns, and sales decks. A smart investment that pays off across multiple channels. If your “About Us” page still reads like a whitepaper, it’s time for a retool. Message us today. #B2BMarketing #CompanyOverviewVideo #VideoMarketing #WebsiteOptimization #ContentStrategy #IndustrialMarketing #MedTechMarketing #MarketingSupport #BrandStory #MarketingContent #G6CreativePartners

Let’s be honest... You already know your market, your product, and your strategy better than anyone. You don’t need a full-service agency telling you what you already know. What you do need is a partner who can bring your ideas to life, fast and without layers of overhead or endless back-and-forth. That’s where we come in. At G6 Creative Partners, we specialize in video content that drives B2B growth. From product launches to sales enablement, customer education, and beyond. You bring the insight. We bring the execution. Senior-level creative and production talent Streamlined process built for speed and clarity Content engineered to actually move the needle Let’s create something that works. #B2BMarketing #VideoStrategy #MedTechMarketing #IndustrialMarketing #ProductLaunch #SalesEnablement #MarketingContent #GTM #MarketingSupport #ContentProduction #VideoMarketing

Launching a new medical device, diagnostic machine, or piece of industrial equipment? Here's a formula that actually works. At G6 Creative Partners, we’ve helped MedTech and industrial teams roll out everything from analyzers to MRI and ultrasound systems using a streamlined video-first approach that builds clarity, excitement, and trust from day one. Here’s the launch formula we’ve seen work again and again: 🔹 Teaser Video – Generate buzz with a sharp, high-level preview of key upgrades and selling points 🔹 Launch Video + Live Demo – A polished walkthrough of the product, followed by a real-time demonstration 🔹 Expert Q&A – Featuring someone who’s already using the device in the field to answer real buyer questions This approach isn’t just flash, it drives results: ✔️ Faster customer understanding ✔️ Higher rep confidence and adoption ✔️ Shorter time to first deal Working on a product launch? Let’s create the kind of rollout that moves the market. https://xmrrwallet.com/cmx.plnkd.in/eBDszHuJ #MedTech #MedicalDevices #Diagnostics #IndustrialMarketing #MRILaunch #Ultrasound #ProductLaunch #B2BVideo #VideoMarketing #SalesEnablement #MarketingStrategy #ContentThatSells #VideoStrategy

Medical, Diagnostics, and Industrial teams: You shouldn’t have to babysit an agency to get great video. At G6 Creative Partners, we turn your rough ideas into polished, compliant, trust-building videos, without the bloat or hand holding most agencies require. We’ve worked inside these industries. We get the stakes, the regulations, the nuance and we move fast. Whether it’s a case study, explainer, or sales asset, our Sales Video System gets you high-impact B2B content with less time, less cost, and zero hassle. Have a video idea but not sure how to pull it off? Let’s talk. https://xmrrwallet.com/cmx.plnkd.in/eBDszHuJ #MedTech #Diagnostics #IndustrialMarketing #B2BVideo #VideoMarketing #CreativePartners #ContentThatSells #MarketingStrategy #SalesEnablement #videostrategy