Donorly

6 Questions to Ask Before Launching Your Capital Campaign. Before you start planning phases and timelines, swipe through and answer these 6 questions. If you answered "no" to more than 2 questions, you're not ready yet. But here's the good news: These gaps are fixable with the right strategy and support. A strong capital campaign is about proper preparation. #CapitalCampaign #NonprofitPlanning #FundraisingReadiness #NonprofitTips

Small nonprofits are losing donors at an alarming rate but there's always hope. Our latest comprehensive guide reveals why 2025 is the year that donor segmentation can make or break your fundraising success: Key insights from our blog:  - Donor retention remains challenging for most nonprofits. . - Organizations using strategic segmentation see 25% higher retention rates  - Gen Z now comprises 20.7% of the population with an average gift of $785 The solution isn't more fundraising appeals—it's smarter, more personalized communications that make donors feel truly valued. Our blog covers:  ✅ 8 essential segmentation strategies (including 3 new approaches for 2025)  ✅ How to implement segmentation with limited resources  ✅ Advanced tactics for growing organizations  ✅ Real metrics to track success  ✅ Step-by-step implementation roadmap Whether you're managing donors in Excel or have a sophisticated CRM, our blog meets you where you are and shows you how to level up. The nonprofits thriving in today's competitive landscape aren't those with the biggest budgets—they're the ones investing in donor relationships through strategic communication. What's your biggest challenge with donor communications? Let's discuss in the comments. 👇 #NonprofitFundraising #DonorSegmentation #FundraisingStrategy #DonorRetention 

We’re gearing up for August’s Hot Seat Coaching with Kelly McLaughlin of From Scratch Fundraising —and it’s all about building sustainable, relationship-based giving programs. We want to hear from you #NonprofitLeadership #FundraisingStrategy #DonorStewardship #GivingPrograms

If your team is growing but your internal systems feel messy, misaligned, or unclear—this Hot Seat Coaching replay is for you. We’re digging into one of the most overlooked parts of growth: operations. Because when your tools, processes, and people don’t work together, everything slows down—from decision-making to donor engagement. Watch Sandra Davis and Britt F. Gage  as they unpack what it really takes to build the operational backbone of a thriving nonprofit. Here’s what you’ll take away: ✅ The power of storytelling and empathy to shift culture, not just systems ✅ Why team misalignment—not tools—is often the real bottleneck ✅ How to use simple rituals like “Start/Stop/Keep” to embed change that sticks This isn’t surface-level advice. It’s the operational strategy behind how great nonprofit teams work—with more trust, more clarity, and more momentum. 📺 Watch the full replay on YouTube—link in comments. 🔔 And subscribe while you’re there. We’ve got more real-time coaching coming your way. #NonprofitOperations #FundraisingStrategy #NonprofitLeadership #NonprofitGrowth

Thoughtful segmentation is one of the simplest ways to deepen donor relationships and drive better results It’s about sending the right message to the right people. When you tailor your outreach based on donor behavior, interest, and history, you’re showing donors you see and value them. Here are a few key donor segments every nonprofit should consider: - New vs. longtime donors - Community donors vs. major donors - Interests or program areas - Location-based relevance - Recency and frequency of giving - Lapsed donors - Engagement level (not just giving!) ✨Pro Tip: The best segmentation starts with clean, reliable data. Before you build campaigns, take stock of what your database can track, segment, and support. Even simple tags and donation history can go a long way. Better targeting = better results. But more importantly, it helps you build trust, deepen relationships, and treat your donors like the partners they are. #FundraisingFriday #DonorEngagement #NonprofitTips #DonorSegmentation #FundraisingStrategy

Major gifts aren’t just large donations that fuel your nonprofit’s mission—they’re also the doorway to relationships that transform your organization. If you’re a small team juggling a million priorities, it’s easy to push them aside. You’re stretched thin. You might not have a major gifts officer (or even a development team). And it can feel hard to know where to begin. But here’s the thing: It’s going to be okay, you just need a clear, doable plan. That’s why we created a guide specifically for small nonprofits. It walks you through the steps—from figuring out what your major gift threshold is, to identifying the right prospects and building relationships that lead to real impact. #SmallNonprofits #MajorGifts #FundraisingStrategy

Ready to build a giving program that’s not just functional — but truly sustainable? Join us for August’s Hot Seat Coaching Session with Kelly McLaughlin and get the tools to fundraise with clarity, heart, and staying power. We’ll cover: - Where to actually find mission-aligned donors (spoiler: it’s not online!) - How to streamline cultivation and stewardship systems to do more with less - Smart ways to use automations to save hours—and lost donors - Why relationship-based fundraising outperforms transactional approaches every time - Why community-centered fundraising = long-term sustainability Bring your toughest questions, and let’s work through them together! #NonprofitLeadership #SustainableFundraising #FundraisingStrategy #DonorStewardship

🧭 EOY Countdown Starts Now. Feeling the summer fundraising slump? Join Donorly for a free, informal session to reset your systems, strategy, and donor pipeline—just in time for year-end giving season. ☕ Bring your coffee, your questions, and get practical, real-time guidance to finish the year strong. 📅 RSVP today! #nonprofitfundraising #yearendgiving #donorstrategy #fundraisingplanning #nonprofitleadership

Planning your next nonprofit event? Start with your audience — not the venue. Great events are built for the people who matter most to your mission. Ask yourself: 👥 Are we stewarding longtime donors… or attracting new ones? 📆 Is this event warming people up for a major campaign? 🎈 What do our supporters actually want to attend? ✨ The right event for the right people = better turnout, stronger relationships, and higher ROI. Curious how to align your event with your audience? Drop a 🎟️ and we’ll share our favorite strategy. #FundraisingFridays #NonprofitEvents #AudienceFirst #NonprofitMarketing #EventFundraising

💻 A working donation form. 📬 A growing email list. 🌐 A well-designed website. These tools are essential but they’re not enough. Too many nonprofits are investing in digital infrastructure only to see online giving fall flat. The missing piece? A strategy to match the tools. In our latest blog, we break down 5 digital fundraising mistakes we see even seasoned teams make—and how to fix them: ✅ Silos between online and offline campaigns ✅ Friction-filled donation forms ✅ Weak follow-up and stewardship ✅ Generic, unsegmented messaging ✅ Overemphasis on acquisition over retention With practical fixes for each (including mobile optimization, behavior-based CRM triggers, and retention-focused metrics), this blog will help you turn clicks into deeper donor connections and real revenue growth. 📖 Read the full blog: https://xmrrwallet.com/cmx.plnkd.in/edeyWytk #FundraisingStrategy #DonorEngagement #DigitalFundraising #DonorRetention #GivingTuesday #OnlineGiving