🔥 Keynote Spotlight – Sell Side Summit Nashville Jeff Olson, SVP of Revenue Ops at Apartment Therapy, shares how AI-powered tools, first-party data, and life-stage insights turn casual visitors into loyal, monetizable audiences. From sponsorable utilities to immersive commerce, discover why repeat visits — not impressions — are the metric of the future. 🎟️ Register now with code SUMMER — buy one ticket, get the other FREE! Hurry, offer ends Aug 12. https://xmrrwallet.com/cmx.pbit.ly/3ReIat7 . . #AdMonsters #SellSideSummit #AdOps #RevenueStrategy #AdTech
AdMonsters
Advertising Services
New York, NY 9,516 followers
Online content, free newsletters, and events for professionals in advertising operations and digital media
About us
AdMonsters is the global community of ad operations and technology leaders. Founded in 1999, we maintain our editorial focus on ad operations and ad tech, including trends, strategy and tactics. Our online home is AdMonsters.com, the go-to resource for deep, technical coverage on trends and current topics. AdMonsters produces a variety of paid and free community events every year, such as our renowned Publisher Forums, Ops conference, Meetups, Webinars, and Tech Forums. We provides a unique forum for peers in the field to communicate, collaborate, and identify best practices. Topics include ad serving and related technologies, ad production, inventory and yield management, advertising products, policies, procedures, and industry standards.
- Website
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http://xmrrwallet.com/cmx.padmonsters.com
External link for AdMonsters
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1999
- Specialties
- advertising operations, advertising technology, ad ops, live media, events, online media, advertising, conferences, digital advertising, and digital media
Locations
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Primary
40 Wall St.
New York, NY 10005, US
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Employees at AdMonsters
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John R. Osborn
Co-Founder/Chief Marketing Officer at Turnstil, Ad-tech Industry Writer and Consultant
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Lynne d Johnson
Content & Community Leader | Podcast Creator | Board Advisor | Adjunct Professor
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Therran Oliphant
Advertising Data & Technology Executive
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Jared Collett
Sr. Director of Ad Operations at Major League Fishing, Ad Monster's Advisory Board Member & Honorary Host of Beeler.Tech Industry Happy Hour
Updates
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🔥 The industry’s top ad ops and revenue strategists are gearing up for Sell Side Summit Nashville — less than two weeks away. This isn’t your typical conference. Expect off-the-record, behind-the-scenes, game-changing conversations that won’t be streamed or posted anywhere. Real connections, real challenges, real solutions. 🚨 Ready to join the elite? Use code SUMMER to claim your BOGO deal — buy one ticket, bring a teammate FREE. This exclusive offer ends Aug 12. Don’t miss your chance to level up your game alongside the best in the biz. Register today! https://xmrrwallet.com/cmx.pbit.ly/3ReIat7 . . #AdMonsters #SellSideSummit #AdOps #RevenueStrategy #AdTech #PubForum
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🚧 Cloudflare’s AI Tollbooth: Innovation or Gatekeeping? Cloudflare blocking Perplexity AI’s stealth crawling and launching a pay-per-crawl model gives publishers new leverage to protect content and monetize AI access. But it also concentrated unprecedented control in the hands of one infrastructure provider. What does this mean for publishers, retailers, and the future of the open web? Adam Hua breaks it down—plus, the trade-offs everyone should be weighing now. Link to the story in the comments. #AI #AdOps #PublisherRevenue #Cloudflare #OpenWeb
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From client services to scaling offshore teams, Brittany Warren’s career at SiriusXM has been anything but linear. In this Q&A, Brittany shares how she turned workflow documentation, vendor management, and even a “knowledge bank of tasks I’ll never touch again” into a strategy for operational growth. Read how she’s using emerging solutions—and exploring AI and automation—to take ad ops further: https://xmrrwallet.com/cmx.pbit.ly/3UMiwxw #AdOps #PublisherSpotlight #Audio #AI
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Still feeding the open exchange? You’re leaving money on the table. Our new research with Intent IQ shows 55% of publishers rely on the open exchange for cookieless traffic—while Fandom is boosting revenue by up to 140% with identity solutions and Deal IDs. Want to know how they did it? Get the data, the strategies, and the playbook to help you do the same. 📥 Download the playbook: https://xmrrwallet.com/cmx.pbit.ly/4eAGHrY #AdOps #Identity #Cookieless #YieldManagement
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🎯 Meet 2025 Dream Team member Adam Sadur! Adam’s road to ad ops? A total curveball. He started as a recruiter in Chicago, landed an entry-level role at TubeMogul, and… the rest is ad tech history. Since then, he’s built video platforms, led ad stacks at SmartNews, and now drives monetization as VP at Dotdash Meredith — all while being the guy everyone in ad ops knows they can count on for insight and collaboration. 💡🤝 🎉 Celebrate Adam (and our full Dream Team) at Sell Side Summit Nashville, Aug. 17–19 → https://xmrrwallet.com/cmx.pbit.ly/3ReIat7 #AdMonsters #AdOps #SellSideSummit #PubForum #DreamTeam
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🍪 Cookieless traffic = real revenue... if you know how to capture it. AdMonsters + Intent IQ's new Playbook goes in depth on how publishers are actually monetizing cookieless environments. No wishful thinking — just hard data, pro strategies, and A/B-tested tactics that work. 💡 55% of publishers say they’re still not monetizing effectively. Let’s fix that. 📘 Download the Playbook → https://xmrrwallet.com/cmx.pbit.ly/4eAGHrY #AdMonsters #AdTech #Identity #Cookieless #PublisherRevenue #IntentIQ
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ArcSpan has raised a $5.2M seed extension to scale its AI-powered tools that help publishers activate first-party data. Co-Founder & CEO Art Muldoon and Co-Founder & CCO Garret Vreeland are helping to build for the future of audience monetization. Their Audience Monetization System (AMS) simplifies audience building, enhances PMP curation, and delivers clarity in measurement—all with an intuitive, AI-first design. 📰 One major publisher saw a 107% lift in audience-targeted deal revenue using the ArcSpan stack. https://xmrrwallet.com/cmx.pbit.ly/3GRbUe9 #AdTech #RevOps #AudienceMonetization #FirstPartyData #AI #PublisherTools
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Rent is due—and platforms are raising it. Again. Publishers and retailers need to stop giving away the keys to their audiences. AdButler’s Robert Janes calls for a mindset shift—one where publishers and retailers own their media network, with their own your outcomes. It’s time to stop paying the middlemen to monetize what you already built. 💥 Third-party pipes? Crumbling 🔁 Retail & publishing: more alike than you think 🧠 It’s not a tech issue—it’s a mindset one Read why now is the time to reclaim control. #RetailMedia #Programmatic #AdOps #FirstPartyData #MediaNetworks 👉 https://xmrrwallet.com/cmx.pbit.ly/3IMw4Xh
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🎯 Meet Dream Team member Michael Persaud! By day, Michael is VP of Programmatic Sales at MailOnline — but his journey into ad ops? Total happy accident. 😅 From launching programmatic at Wenner Media to hosting some of NYC’s first ad tech happy hours, Michael’s been helping shape this industry since before “programmatic” was even a buzzword. He’s part strategist, part connector, part under-the-hood tinkerer — and all-in on building what’s next for digital media. 🧠⚙️ 🎉 Come celebrate Michael (and the rest of our incredible 2025 Dream Team) at Sell-Side Summit, Aug. 17–19 in Nashville → https://xmrrwallet.com/cmx.pbit.ly/4f4NkT . . #AdMonsters #DreamTeam #SellSideSummit #AdTech #BeyondTheBrowser #PubForum
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